Ever wondered what social responsibility means for a company and the success they strive after? Here are a couple of interesting facts.
Corporate social responsibility (CSR)
One of the most important business ethics quality for an organization to become successful. The reputation of an organization is very important and implementing social responsibility can increase positive satisfaction results towards stakeholders and customers.
Different organizations have framed different definitions – although there is considerable common ground between them. CSR is about how companies manage the business processes to produce an overall positive impact on society.
A business’s CSR can encompass a wide variety of tactics, from giving away a portion of a company’s proceeds to charity, to implementing “greener” business operations.
There are a few categories of social responsibility that many of today’s businesses are practicing:
- Environmental efforts: One primary focus of corporate social responsibility is the environment.
- Philanthropy: Businesses also practice social responsibility by donating to national and local charities.
- Ethical labor practices: By treating employees fairly and ethically, companies can also demonstrate their corporate social responsibility.
- Volunteering: Attending volunteer events says a lot about a company’s sincerity. By doing good deeds without expecting anything in return.
Examples of corporate social responsibility
Shoes, another notable example of a company with CSR at its core, donates one pair of shoes to a child in need for every pair a customer purchases. How about donating money to an individual, for example, every ten plastic bags/bottles or cans that are being picked up.
Practicing what you preach
Undertaking socially responsible initiatives is truly a win-win situation. Not only will your company appeal to socially conscious consumers and employees, but you’ll also make a real difference in the world. “Engage your employees [and consumers] in giving back. Let them feel like they have a voice.”